Our investment in our communities is directly tied to where we have the most impact -- where our
employees work and live and where we own and manage our forest lands.
We believe that our employees are the best connections to our communities. They serve on advisory
boards to help direct our giving to a variety of causes and groups in their local communities.
How We Invest
We invest in our communities through multiple channels.
First, the majority of our philanthropy is directed through our
Giving Fund, which supports programs and organizations in our operating communities across
North America to advance education and learning, sustain our communities, and nurture quality of
Through our Giving Fund, we:
- Contribute cash contributions to community organizations through a local grant-making process.
In 2012, we contributed $2.1 million to local organizations.
- Support employee volunteers and their causes through our
WAVES program, including approximately $71K in paid employee volunteer time.
- Sponsor our annual
Operation Diaper Drive, a companywide initiative formed in partnership with World Vision.
- Provide disaster-relief funding (and
volunteer support through our employee involvement program).
Second, our businesses provide direct support to our communities and help advance key strategic
or business priorities. In 2012, our businesses contributed $913 thousand in charitable donations
and sponsorships and more than $238 thousand of in-kind donations. Our Corporate Headquarters region
also has an annual
seedling donations program.
Finally, we invest in research and partnerships that create new products and improve best management
practices, ensuring that our industry and our company are at the forefront of new science and discoveries.
In 2012, we contributed $649 thousand to various research projects and partnerships.
All of these efforts, combined with the cost of supporting and managing our community investment
program, add up to a total giving of $4.3 million in 2012.
Measuring Our Giving
In 2012, we began tracking and reporting our giving information based on the LBG Corporate Citizenship model. By applying the LBG model, we are able to
assess and report our total community investment.
How we give: First, we categorize our giving by the type of contribution we make: whether
it was made in cash, donated in-kind or through our employees volunteering on paid time, or as
a cost of running our community investment program.
Why we give: Next, we calculate the distribution of our giving among three different motivations:
charitable donations, community investments, and commercial investments.
Since this is our first year tracking our giving data based on this model, we are only reporting
giving data for 2012. In future years, we will be able to show giving trends over time.
Millions of dollars (US)
How We Give
Why We Give