These guidelines are for Weyerhaeuser licensees, authorized resellers, developers, customers, and other parties wishing to use Weyerhaeuser's trademarks, service marks, or images in promotional, advertising, instructional, or reference materials, or on their web sites, products, labels, or packaging. Use of Weyerhaeuser trademarks may be prohibited, unless expressly authorized.
If you are a licensee of a Weyerhaeuser trademark or logo and have been provided with special trademark usage guidelines with your license agreement, please follow those guidelines. If your license agreement does not provide usage guidelines, then follow these guidelines.
Weyerhaeuser's trademarks, service marks, trade names, and trade dress are important assets. In following these guidelines, you help us protect our valuable trademark rights and strengthen our corporate and brand identities. By using a Weyerhaeuser trademark, in whole or in part, you are acknowledging that Weyerhaeuser is the sole owner of the trademark and promising that you will not interfere with Weyerhaeuser's rights in the trademark, including challenging Weyerhaeuser's use, registration of, or application to register such trademark, alone or in combination with other words, anywhere in the world, and that you will not harm, misuse, or bring into disrepute any Weyerhaeuser trademark. The goodwill derived from using any part of a Weyerhaeuser trademark exclusively inures to the benefit of and belongs to Weyerhaeuser. Except for the limited right to use as expressly permitted under these Guidelines, no other rights of any kind are granted hereunder, by implication or otherwise. If you have any questions regarding these guidelines, please talk to your Weyerhaeuser.
Rules for Proper Use of Weyerhaeuser Trademarks
Trademarks are adjectives used to modify nouns; the noun is the generic name of a product or service. As adjectives, trademarks may not be used in the plural or possessive form. Do not use a trademark as a verb. An appropriate generic term must appear after the trademark the first time it appears in a printed piece and as often as is reasonable after that.
Always spell and capitalize Weyerhaeuser's trademarks exactly as they are shown in Weyerhaeuser’s Products web page. Do not shorten or abbreviate Weyerhaeuser product names. Do not make up names that contain Weyerhaeuser trademarks.
When making fair use of a Weyerhaeuser trademark, you must mark and attribute them as outlined in these guidelines.
Weyerhaeuser trade dress may not be used by third parties for their own products or web sites. Please ensure that your product line, packaging, advertising or web site does not adopt a look that is confusingly similar to any of Weyerhaeuser’s.
Authorized Use of Weyerhaeuser Trademarks
Advertising, Promotional, and Sales Materials
Only Weyerhaeuser and its authorized resellers and licensees may use the Weyerhaeuser Logo in advertising, promotional, and sales materials. Weyerhaeuser Authorized Resellers may use the Weyerhaeuser Logo only as specified in their reseller agreement.
Developers may use Weyerhaeuser or any other Weyerhaeuser word mark (but not the Weyerhaeuser Logo or other Weyerhaeuser-owned graphic symbol/logo) in a referential phrase on packaging or promotional/advertising materials to describe that the third party product is compatible with the referenced Weyerhaeuser product or technology, provided they comply with the following requirements:
- The Weyerhaeuser word mark is not part of the product name.
- The Weyerhaeuser word mark is used in a referential phrase such as "for use with," "for," or "compatible with."
- The Weyerhaeuser word mark appears less prominent than the product name.
- The product is in fact compatible with, or otherwise works with, the referenced Weyerhaeuser product.
- The reference to Weyerhaeuser does not create a sense of endorsement, sponsorship, or false association with Weyerhaeuser or Weyerhaeuser products or services.
- The use does not show Weyerhaeuser or its products in a false or derogatory light.
Publications, Seminars, and Conferences
You may use a Weyerhaeuser word mark in connection with book titles, magazines, periodicals, seminars, or conferences provided you comply with the following requirements:
- The use reflects favorably on both Weyerhaeuser and Weyerhaeuser products or technology.
- Your name and logo appear more prominent than the Weyerhaeuser word mark on all printed materials related to the publication, seminar or conference.
- The Weyerhaeuser logo or any other Weyerhaeuser-owned graphic symbol, logo, icon or image does not appear on or in the publication or on any materials related to the publication, seminar, or conference without express written permission from Weyerhaeuser.
- A disclaimer of sponsorship, affiliation, or endorsement by Weyerhaeuser, similar to the following, is included on the publication and on all related printed materials: "(Title) is an independent (publication) and has not been authorized, sponsored, or otherwise approved by Weyerhaeuser Company."
- A trademark attribution notice is included in the credit section giving notice of Weyerhaeuser’s ownership of its trademark(s). Please refer to the section below titled "Proper Trademark Notice and Attribution."
You may place a link to a Weyerhaeuser web page on your site if the text link is not a prominent feature on the site or used in a way to mislead or confuse consumers. You may refer to the Weyerhaeuser Company name or product or service names in a plain text font and format provided the use follows Weyerhaeuser's trademark guidelines and you include appropriate wording such as "link to weyerhaeuser.com".
Unauthorized Use of Weyerhaeuser Trademarks
Company, Product, or Service Name
You may not use or register, in whole or in part, Weyerhaeuser or any other Weyerhaeuser trademark, including Weyerhaeuser-owned graphic symbols, logos, icons, or an alteration thereof, as or as part of a company name, trade name, product name, or service name except as specifically noted in these guidelines or pursuant to an express written license from Weyerhaeuser.
Weyerhaeuser Logo and Weyerhaeuser-owned Graphic Symbols
You may not use the Weyerhaeuser Logo or any other Weyerhaeuser-owned graphic symbol, logo, or icon on or in connection with web sites, products, packaging, manuals, promotional/advertising materials, or for any other purpose except pursuant to an express written trademark license from Weyerhaeuser, such as a reseller agreement. You may request permission to use the Weyerhaeuser Logo or any other Weyerhaeuser-owned logo by contacting us.
Variations, Takeoffs or Abbreviations
You may not use an image of a real Weyerhaeuser logo or other variation of the Weyerhaeuser logo for any purpose. Third parties cannot use a variation, phonetic equivalent, foreign language equivalent, takeoff, or abbreviation of a Weyerhaeuser trademark for any purpose.
Slogans and Taglines
You may not use or imitate a Weyerhaeuser slogan or tagline.
Weyerhaeuser's Trade Dress and Advertising Elements
Weyerhaeuser trade dress may not be used by third parties for their own products or websites. Please ensure that your product line, packaging, advertising or web site does not adopt a look that is confusingly similar to any of Weyerhaeuser’s. All page headers, custom graphics, button icons, and scripts are trademarks and/or trade dress of Weyerhaeuser and may not be copied, imitated, or used in whole or in part, without the prior written permission of Weyerhaeuser.
Endorsement or Sponsorship
Weyerhaeuser does not support the use of its logos, company names, product names, or images of Weyerhaeuser products by other parties in marketing, promotional or advertising materials as their use may create the perception that Weyerhaeuser endorses or sponsors the product, service or promotion.
You may not use any Weyerhaeuser trademark or virtually identical trademark in the title of your web site, as a second-level domain name, or subdomain.
You may not manufacture, sell or give-away merchandise items, such as T-shirts and mugs, bearing Weyerhaeuser or any other Weyerhaeuser trademark, including symbols, logos, or icons, except pursuant to an express written trademark license from Weyerhaeuser.
You may not use a Weyerhaeuser trademark or any other Weyerhaeuser-owned graphic symbol, logo, or icon in a disparaging manner.
Proper Weyerhaeuser Trademark Notice and Attribution
All Weyerhaeuser trademarks must be property attributed. Trademark ownership is attributed in two ways:
- With the use of a trademark symbol (TM, SM, ®) after the trademark.
- With a trademark legend, usually placed at the end of a document in fine print directly after the copyright notice
The appropriate trademark symbol must be used when making reference to any Weyerhaeuser trademarks. The appropriate symbol for each of Weyerhaeuser’s trademarks is indicated in the products section of this website. If a product or trademark is not listed, please contact email@example.com.
Wherever possible, the symbol should be placed directly after the trademark in a superscript and in a size smaller than the mark itself. If you are unable to use the symbols due to the software you are using, you should use parenthetical versions as follows: (R), (tm), or (sm).
The trademark symbol does not need to be included in every use of the trademark. The trademark symbol must always be used:
- Upon the first use of the Weyerhaeuser trademark appears the text of the advertisement, brochure, or other material; and
- For all prominent uses of the trademark including title pages or headings.
Weyerhaeuser trademarks and products must be properly identified as originating from Weyerhaeuser by including a brief statement (legend) attributing ownership of these trademarks to Weyerhaeuser within the credit notice section of your product, product documentation, or other product communication. The following legend should be used on all materials that reference Weyerhaeuser trademarks:
- Weyerhaeuser, [list Weyerhaeuser trademarks/products referenced in the materials], are trademarks or registered trademarks of Weyerhaeuser NR Company or its subsidiaries in the U.S. and other countries.
The trademark legend must be clear in order to avoid any confusion over who is the owner of each mark. Following are the correct formats:
- Weyerhaeuser and Trus Joist are registered trademarks of Weyerhaeuser NR Company.
Weyerhaeuser trademarks should be specifically credited and not referred to generically as "...all other trademarks are owned by their respective companies" or similar language.
Do not use or add any other statements to the legend that in any way suggest that you have or are claiming any rights in a Weyerhaeuser trademark.
You agree that you will not challenge, encourage, assist, or otherwise induce third parties to challenge the Weyerhaeuser marks (except to the extent such restriction is prohibited by law) or our registration thereof, nor shall you attempt to register any trademarks, service marks, trade names, logos, product names, service names, legends, domain names, other designations, or abbreviations of any of the foregoing, or other distinctive brand features that are confusingly similar in any way (including, but not limited to, appearance and spelling)to the Weyerhaeuser marks.
USE OF ANY WEYERHAEUSER TRADEMARK IS AT YOUR OWN RISK. THE USES PERMITTED HEREUNDER ARE PROVIDED BY WEYERHAEUSER "AS IS", WITHOUT ANY WARRANTIES WHATSOEVER, INCLUDING (WITHOUT LIMITATION) ANY WARRANTY OF NON-INFRINGEMENT. YOU AGREE TO INDEMNIFY AND DEFEND WEYERHAEUSER AND HOLD WEYERHAEUSER, ITS SUCCESSORS AND ASSIGNS, HARMLESS OF AND FROM ANY CLAIM, ACTION, SUIT, LOSS, COST, EXPENSE OR OTHER DAMAGES OR LIABILITY WHATSOEVER (INCLUDING, WITHOUT LIMITATION, REASONABLE ATTORNEYS' FEES) ARISING OUT OF OR RESULTING FROM YOUR USE OF ANY WEYERHAEUSER TRADEMARKS IN VIOLATION OF THE WEYERHAEUSER TRADEMARK AND LOGO USAGE REQUIREMENTS.
Use of Weyerhaeuser’s Copyrighted Content and Materials
Weyerhaeuser products, services, marketing materials, and Web content, including images and text, are owned by Weyerhaeuser and/or by Weyerhaeuser vendors, who have given Weyerhaeuser permission to use the material. Only Weyerhaeuser and its authorized resellers and licensees may use Weyerhaeuser’s images and text in advertising, promotional, and sales materials.